LatAm Cross-border Summit RIO brings you over three days jam-packed full of inspiring discussions on the full business potential Latin America holds for international companies.
Executives from the region and all over the world will gather for a stellar line-up of experts sharing their expertise and key takeaways of doing business in the region.
Listed by Forbes as one of the Most Powerful Women in Mexico, Marin was the first Latin American to hold the position of Treasurer of the United States, during George W. Bush government. She is now an entrepreneur and author.
Stone is a Brazilian payments acquirer born in 2012 that hit a market value of around $9 billion in 2018. Stone is the fourth company founded by Street, who started his entrepreneurial journey when he was 15.
Elected one of the most powerful women in Brazil in 2019 by Forbes magazine, Camilla Junqueira is the CEO of Endeavor, an organization that aims to promote high-impact entrepreneurship, create new jobs and improve the economy of the regions where they are settled.
Fernando Teles leads Visa operation in Brazil, including the company’s innovation and growth strategies. He will join us to discuss where payment technologies are heading.
AMI is the Latin America’s leading market intelligence and advisory group for top global companies. Lindsay Lehr is specialist in cards and payments, she will share relevant researches and economic forecasts.
Member of the advisory board for LatAm and Caribbean regions, João Pedro Paro is also a director at the Brazilian Association for Credit Card and Service Companies (ABECs). He has served as Head of Product, Marketing and Sales at Itaú, ABN Amro, Citibank, and Tokio Marine.
More than 25 sessions and panel discussions about finance, economics, technology innovation and the broader business opportunity in Latin America.
There is a lot more waiting for global businesses in Latin America than just Brazil and Mexico. In this session, AMI director Lindsay Lehr will reveal the unexplored opportunities of Argentina, Chile, Colombia, & Peru.
You will learn more about
- The economic scenario of the four countries
- The political and economical drivers that impact e-commerce in the region
- Country by country GDP rates, demographics, consumer behavior, trends in payments methods, and opportunities
- How Latin America’s dependence on commodities and the US Federal reserve impact exchange rates
Brazil has one of the most customer protective approaches in the world. In this session, you will get a comprehensive overview of the regulations on Brazilian e-commerce protection rules and applicable law.
You will learn more about
- Consumer environment in Brazil’s current regulatory landscape
- Latest Brazilian trends in consumer protection and the regulatory framework in place
- The consumer protection agencies, their peculiarities and how to cope with them
- Best practices in terms of Consumer Protection to avoid reputational damage
E-commerce annual growth in Latin America is near 20%, a similar stage to that of Europe and the US 10 years ago. Markets within the region are still growing and have yet to mature, opening a horizon of blue oceans for innovative businesses.
You will learn more about
- Comparison between Europe and US e-commerce scenario 10 years ago vs what we currently see in LATAM
- Why upfront challenges in Latin America shouldn’t be compared to other regions
- Why creative businesses have more elbow room to succeed in LATAM
Brazilian payment acquirer StoneCo reached a USD 9 billion valuation after its IPO in less than 7 years from the launch of the company. In this session, you will hear all about this soaring company and the perspectives of the acquiring market in Brazil.
You will learn more about
- How Stone found a niche and managed to grow despite the dominance of well established competitors
- The transformations in the acquiring market in Brazil
- Opportunities for disruptive financial services in the region
What makes the payment landscape in Brazil so unique? Understand the context that led to the emergence of local payments in the country and the reasons that make them so popular among the Brazilian population.
You will learn more about
- How each payment method got popular in the country and how relevant they’ll be in the future
- Upcoming updates in the Brazilian payments industry, including the near real-time confirmation of boletos
- Future trends in Brazil, such as instant payments, e-wallets, and others
Logistics is a sensitive matter for global retailers doing business in Brazil. This session will bring an overview of how the system works and data insights regarding delivery time, improvements, and opportunities in the parcel delivery journey to Brazil.
You will learn more about
- The particularities of the Brazilian Postal Service
- User experience of the most popular shipping methods in Brazil
- The new solution for the pre-payment of postal dispatch
Logistics is a sensitive matter for global retailers doing business in Brazil. This session will bring an overview of how the system works and data insights regarding delivery time, improvements, and opportunities in the parcel delivery journey to Brazil.
You will learn more about
- The particularities of the Brazilian Postal Service
- User experience of the most popular shipping methods in Brazil
- The new solution for the pre-payment of postal dispatch
LATAM has a complex regulatory scenario that often scares international businesses trying to get into the market. In this session, discover how to navigate policy, regulatory, and infrastructure challenges to succeed in the region.
You will learn more about
- How EBANX managed to adapt and continue helping merchants to thrive despite regulatory headwinds
- Key aspects around cross-border operations and regulation in LATAM
- Relationship with the main agents in the regulatory landscape
Latin American countries differ substantially not only from other regions around the globe, but among each other as well. This is especially true in the card schemes space, making it crucial for international businesses to understand the local regulations of each country and learn how to
localize global practices.
You will learn more about
- Electronic payment methods penetration in Brazil, Mexico, Argentina, and Andean Latin America
- The current scenario of card schemes in Brazil, and the country’s highlights in terms of acquiring and issuer industries
- Localization and its impact on approval rates
- Innovation trends in the payments industry in Brazil
To provide customers whatever they want, when they want it, and at the right price, Amazon has to constantly innovate, on a customer centric basics. Customer obsession on emerging markets means providing access and frictionless experience. And that requires the right regulations and the right partners. It requires local partners.
You will learn more about
- Amazon’s leadership principles of Customer Obsession and Invent & Simplify applied to Payments
- Innovations, such as Amazon Recargable (debit card) in Mexico, and Amazon PayCode in Colombia, Peru and Chile
- Local partnerships as a way to deliver better customer experience
A major step for global companies to understand their local customers is the ability to talk with them. TheShoppers is a lifestyle content platform that introduces international brands in a way that is natural for the Latin American audience. In this session, hear all about how TheShoppers search, create and live the content that they produce day by day.
You will learn more about
- Why investing in content is key to success in LATAM
- Social media in Latin America: the importance of distribution
- Efficient content production for specific audiences
- Listening and talking to the audience that you want to reach
Gain a better understanding of the Chinese perspective when choosing an addressable market and deciding to expand, as well as learn what is DHGate’s perspective of Latin America.
You will learn more about
- The differences between China and Latin America, and how to overcome some of the challenges that emerge from the difference between the two regions
- Local channels and agencies as some of the key factors to success when expanding
- User cases on how to encourage Mexicans and Brazilians to trust a Chinese brand
Launching of an exclusive study about the current scenario of international ecommerce in Brazil, focused on consumer behavior, trends and market growth perspective.
You will learn more about
- The main drivers of ecommerce in Brazil and success factors for growth
- Customer behavior and how it differs among people from different groups
- What to expect from the payment industry in the country and a discussion on the future of boleto
Latin Americans always had to face and fight adversity bravely in order to survive. Their resilience and creativity transformed them into a population able to thrive in the most challenging situations. Rosario Marín will talk about the place of Latin America in the global economy and it is relevance for the future.
You will learn more about
- The technology that supports communities underserved by the financial system
- How financial institutions are helping Latin Americans improve their situations, once banks become the foundation of the entire economic system
- Latin America’s optimistic potential for global businesses
Worldline is the European leader in payment and transaction service. In this session, they will share some of the strategies that allowed them to help big players grow in Latin America.
You will learn more about
- Comparison between the payment landscape and consumer behaviors in Europe and Brazil
- Big challenges and specific characteristics of expansion to the main Latin American countries
- Starter’s guide to start operating in Latin America and Worldine’s go-to market strategy
Understanding the Brazilian credit card industry is essential for a successful local strategy. In this session, we will go deep on how the card industry works, what are the most common decline reasons, and possible strategies to improve the experience of your customers and boost conversion rates in the country.
You will learn more about
- Brazilian credit card industry and main players involved
- What decline messages mean and how to manage them
- Particularities that impact credit card approval rates and how to improve it
What is the current scenario in Latin America regarding online fraud, and how is technology helping fraud prevention? In this session, you will get firsthand knowledge from some of the main players in LATAM concerning what they are doing to grant you and your customers the best trade-off between protection and payments conversion
You will learn more about
- Current landscape and expectations for the main LATAM countries
- Machine Learning technology: present and future
- Data points sharing and its relevance for fraud prevention and conversion increase
- Manual review processes
- 3DS technology
Hotmart is a platform based in Holland that focuses on hosting and selling digital products and that has established a 150% year-on-year growth in Mexico and Colombia. See what in the region has caught the eye of the company and how a localized strategy allowed Hotmart to grow in those countries.
You will learn more about
- The decision-making process regarding which markets to expand to, considering the addressable market size, the local product availability and the ground for sales strategy
- Go-to-market: expanding the top of the funnel with a trial proposal
- Why prioritize localization actions, instead of making the entire operation local
Regulation, government intervention, and taxation are very singular matters in each Latin American country, thus, for global companies to succeed in the region they need to go beyond standard plug and play. Learn more about the market and tailored solutions from the perspective of card schemes.
You will learn more about
- Perspectives for a “cashless” market in Latin America
- Brazilian Central Bank’s agenda concerning digital and financial inclusion in Brazil
- Implementation of 4-part model in Colombia and the centralized switching model, Prisma in Argentina, Transbank in Chile and Fintech Law in Mexico
Venture capital investment in Brazil exploded in 2018 to USD 1.3 billion, representing nearly 60% of all venture money raised in Latin America last year. In this session, the CEO of the leading high-impact entrepreneurship company in Brazil will discuss what has allowed this growth and what is to come.
You will learn more about
- Brazil’s startup ecosystem in numbers
- What gaps and issues are those new companies solving in Brazil
- The existing unicorn companies and future perspectives for new ones
- Startup regulation in Brazil, incentive programs and the impact of rising global investment in the country’s startups
An entrepreneur from day one, EBANX CEO Alphonse Voigt talks about his path being one of the leaders of the most relevant cross-border payment company in Latin America and shares details about the adversities he encountered in the way as well as what were the main drivers along the way.
You will learn more about
- The big dream that inspired Alphonse’s entrepreneurial journey
- Transforming an idea into a real business: finding the right solution, the right strategy and the right people
- The importance of reinventing yourself and the business in order to keep growing
International businesses can use risk to their advantage, increasing their sales in the region. This session will engage with the topics of risk and trust, and how they can be connected to boost business
growth in Latin America.
You will learn more about
- How risk can be transformed into a way of trust
- How to develop a risk matrix by using the concepts of risk level and risk impact
- Best tools available and existing solutions beyond payments
Paying in installments is something very particular to Latin American countries. Have all your questions about this payment option answered and get to know how installments can be of better use for your company, in both commercial and marketing perspectives, and boost your sales in the region.
You will learn more about
- A full explanation of how installments work and their implications for the merchant
- The differences between installments and how they vary in each Latin America country
- Their implications on user interface and checkout when communicating shoppers about the option
Pocket Sessions
Have a deep understanding of the payment products EBANX offers in LATAM according to payment method and country (Brazil / Mexico / Colombia & Chile / Argentina, Peru, Ecuador & Bolivia)
Discover a new shipping method alternative for the delivery of international packages to Brazil
Everything you need to know about our new tracking and pre-paid postal dispatch solution
Get to know all the features of our control platform, get insights and learn which are the upcoming enhancements.
Learn how EBANX improve merchants' brand perception in the region through good customer service.
Understand what EBANX has been doing to get better results when disputing our merchants' chargebacks in Latin America.
A lifestyle content platform focused on promoting EBANX merchants' brands among Brazilian and Mexican consumers.
Learn from our marketing experts tips on how to localize retail stores to sell more in Latin America
Walk around the city streets and experience Rio de Janeiro as a true carioca with our guided tours.
Extend your stay in Rio to enjoy the epic music festival Rock in Rio in the weekend following the event.
We would like to make your stay and your journey to and from Rio de Janeiro as pleasant as possible. Once your attendance is confirmed, you will receive a confirmation email with additional details regarding accommodation and travel arrangements.
Previously called EBANX Summit, the 2018 edition of the conference was a roaring success. Check out some of the top moments from last year's event.
Visit EBANX Summit’18 Website
Please fill in the form and we'll get back to you.